The Ultimate Wedding Season Checklist for Planners: How to Connect with Couples ✨️
Nov 4
1 min read
0
1
0
Introduction:
Wedding season is the peak time for planners to connect with couples. With up to 40% of weddings happening between May and October globally, planners need a strategy to effectively reach and engage with couples.
Key Sections:
Targeted Social Media Campaigns
Create targeted ads on Instagram and Facebook leading up to wedding season. Keywords like “2024 wedding planning,” “spring weddings,” or “romantic summer wedding” can attract couples actively searching for services.
Email Marketing and Newsletters
Send out helpful resources or “pre-wedding checklists” to couples on your email list. Including useful insights shows you understand their needs and helps maintain a warm, professional connection.
Collaborate with Other Vendors
Partner with florists, caterers, and photographers for joint promotions. By creating packages or cross-promotional events, you can reach a wider audience and offer couples more value.
Host Free Webinars or Q&A Sessions
Hosting virtual Q&A sessions where couples can get planning advice for free creates a strong initial connection. Many couples start their planning online, and a webinar could be the start of their journey with you.
Conclusion:
To capitalize on wedding season, planners need to be proactive, strategic, and engaging. By reaching couples in unique, value-driven ways, you set yourself apart as a top choice when planning their special day.
Related Posts
